Head of Data & Analytics

Nampa, ID

Full Time

Data Analytics

Executive

Head of Data & Analytics

Employment Status: Full-Time, Benefits Eligible

Location: On-Site at NEW Gymreapers’ HQ in Nampa, ID (20 mins outside of Boise, ID)

Schedule: Monday - Friday, 8AM - 5PM (flex according to business needs)

Reports To: CEO

Position Overview:

We are seeking a Head of Data & Analytics to build and lead our data function. We have laid a foundation and are now looking to accelerate the growth and development across the board.

This role is responsible for transforming data into a competitive advantage across revenue, operations, and decision-making. You will own our data infrastructure, reporting systems, and analytical insights—while partnering closely with leadership across ecommerce, marketing, and operations.

This is a highly strategic and hands-on role with direct impact on company performance.

About Gymreapers:

At Gymreapers, we make gear with a purpose and focus on material integrity. You get high-quality lifting gear that’s made to outlast cheap look-a-likes.

We’re reengineering people’s workouts and improving the support needed to lift better, longer, and stronger. Improve performance, relieve pain, and add stability to your workout program with premium lifting belts, knee sleeves, wrist wraps, and more.

With our mantra, "NOTHING IS GIVEN," we embody a relentless pursuit of excellence, innovation, and community-building.

Our Core Values:

Grow or Die
Customer Obsession
Extreme Ownership
Nothing is Given // Everything is Earned
Be Humble
1% Better Everyday
Live with Integrity
Sacrifice

Key Responsibilities

1. Decision Intelligence System (The Operating Brain)

Own the architecture of how decisions are made at Gymreapers.

Build a centralized decision system beyond static dashboards
Define and standardize:
- North star metrics
- Channel-level KPIs
- Contribution margin frameworks
Transform WBR into a diagnostic and action-oriented system:
- What happened
- Why it happened
- What actions should be taken
Implement real-time alerting systems:
- Revenue fluctuations
- CAC spikes
- Inventory risks

2. Revenue Intelligence

Drive growth through analytics, experimentation, and attribution clarity.

Own full-funnel analytics:
- Traffic → Conversion → AOV → LTV
Build and scale testing infrastructure:
- PDP optimization (Amazon + Shopify)
- Offer testing frameworks
- Pricing elasticity analysis
Develop attribution models across:
- Paid media (Meta, TikTok)
- Amazon halo and blended ROAS
Identify:
- High-performing SKUs
- Channel profitability
- Customer cohort performance

3. Operational Intelligence

Drive efficiency and margin through data-driven operations.

Build inventory forecasting models:
- Demand planning by SKU and channel
- Seasonality and promotional impact
Optimize:
- In-stock rates
- Inventory turns
- Cash allocation tied to inventory
Create SKU-level contribution margin models:
- Landed cost
- Fulfillment cost
- Marketing allocation
Analyze and improve:
- 3PL and warehouse performance
- Shipping and logistics costs
- Packaging and cost structure decisions

4. Data Infrastructure & Architecture

Build a scalable and reliable data foundation.

Own and Grow:
- Data warehouse (Snowflake, BigQuery, or similar)
- ETL pipelines (Fivetran, Airbyte, or custom)
- Data modeling layer (dbt or equivalent)
Integrate:
- New Systems and Optimizations
Ensure:
- Data accuracy and validation layers
- Timely and reliable reporting
Replace fragmented spreadsheet-based reporting with automated systems

5. AI & Automation

Embed AI into core business workflows.

A. Predictive Systems

Demand forecasting across SKUs and channels
Customer lifetime value modeling
Retention and churn prediction

B. Decision Automation

Automated inventory reorder recommendations
Budget allocation models across marketing channels
Dynamic pricing and promotion triggers

C. AI-Enhanced Workflows

Marketing:
- Creative performance analysis
- Iteration insights
Customer:
- Segmentation and personalization
Operations:
- Anomaly detection across inventory and logistics

D. Internal AI Tools

Develop or integrate tools enabling:
- Natural language data querying
- Instant insight generation for teams
Example use cases:
- Root cause analysis of performance changes
- Automated reporting summaries

6. Data Productization

Turn data into internal tools used across the organization.

Build systems and dashboards used by:
- Ecommerce
- Operations
- Marketing
- Leadership
Enable self-serve analytics across teams
Standardize reporting and metric definitions across departments

7. Team Building & Leadership

Build and lead the data and AI function.

Hire and manage:
- Data Engineers
- Analytics Engineers
- BI Analysts
Define org structure and hiring roadmap
Establish:
- Data governance standards
- Documentation practices
- Scalable workflows

Qualifications:

7–12+ years in data, analytics, or business intelligence roles
Experience in ecommerce or consumer brands ($20M–$200M range preferred)
Strong SQL skills and experience working with modern data stacks
Proven ability to turn data into business impact—not just reporting
Experience working cross-functionally on initiatives
Experience building or scaling a data function

Benefits/Perks:

Competitive Pay
Company paid holidays
Paid Time Off (PTO)
Gymreapers on-site gym!
Newly renovated HQ!
401(k) with up to a 4% employer match
Life Flight Program, Voluntary
Employee Assistance Program
50% Employee Discount
100% Employer Paid: Medical, Dental and Vision
100% Employer Paid: Short-term and Long-term disability - life insurance for both employee and spouse/dependents
Health Savings Account (HSA) employee option

Gymreapers LLC is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national or ethnic origin, disability, as well as any other characteristic protected by federal, provincial, or local law.

Apply for this position

Required*

First Name*

Last Name*

Email Address*

Phone*

Address*

Resume*

We've received your resume. Click here to update it.

Attach resume or Paste resume

Attach resume as .pdf, .doc, .docx, .odt, .txt, or .rtf (limit 5MB) or Paste resume

Paste your resume here or Attach resume file

What's your highest level of education completed?*

Desired salary*

Earliest start date?*

Cover Letter*

How did you hear about us?*

Are you authorized to work in the United States? (Federal Law requires proof of identity and employment authorization for all new employees.)*

Will you now or will you in the future require employment visa sponsorship*

How much are you looking to earn in this position?

Gymreapers HQ is located just 20mins outside beautiful Boise, ID. This role is on-site M-F. Are you willing to relocate?

Have you ever been convicted, entered a plea of no contest or received a withheld judgment for any criminal offense (misdemeanor or felony)? (A conviction will not necessarily disqualify an applicant.) If "Yes", please list each conviction and the date of the conviction. If not, please type N/A below.*

Why are you interested in working at Gymreapers?*

Please list any work experience related to the fitness equipment and athletic apparel industry or to this specific role in general.*

In 150 characters or fewer, tell us what makes you unique from a job-related skills standpoint. Try to be creative and say something that will catch our eye!*

Have any of your prior employers ever disciplined you including, but not limited to, a written warning, suspension, demotion, or termination of your employment? If so, please explain each incident by providing the date, disciplinary action taken, facts surrounding the action (e.g., specific policy violation or performance issue), and the name of the employer.*

We love employee referrals! If you were referred by a Gymreapers employee please list their first and last name below.

Website, blog, or portfolio

LinkedIn Profile URL:

Instagram

No action will be taken until all questions have been answered legibly and completely. The Company will make reasonable accommodations in the application/interview process for any disabled applicant who requests it. This application is valid ONLY for the position you are applying to. This application is current for this opening after which you will need to fill out a new application for another opening.* I Acknowledge

This application is used to notify me that the nature and scope of an investigation, if one is conducted, could include such general identification information as residence verification, and, as applicable, information concerning my employment, education, general reputation, character, and that such information may be developed through personal interviews with third parties. Only job-related information developed from such a report will be considered in evaluating my employment application or continued employment. I hereby authorize these persons, companies, organizations or corporations to answer all questions or release any information regarding the items listed in this paragraph. I hereby release them from any liability and hold them harmless from any claim for releasing any truthful information within their knowledge and/or records. I authorize the Company to release to any person, firm, entity or organization with which I may seek employment in the future, any truthful information concerning my work experience with the Company. I hereby release and hold the Company harmless from any claim for releasing any truthful information within its knowledge and/or records. I understand that any job offer that may be extended to me will be contingent upon the successful completion of a drug and alcohol test.I certify that the answers given by me to the foregoing questions and during any interviews are true and correct without material omissions, and understand that, if employed, omissions and/or false statements on this application or during any interviews may result in dismissal. I understand and acknowledge that, if hired, my employment is for no definite period and either the Employer or I may terminate our relationship at will at any time, without notice or any reason, and that this employment application does not constitute an employment contract. I have had an opportunity to have my questions about this statement's content answered and understand its terms.* I Acknowledge

Human Check*

Submit Application

Thank you for submitting your resume and interest in career opportunities with Gymreapers!

Head of Data & Analytics

Key Responsibilities

1. Decision Intelligence System (The Operating Brain)

2. Revenue Intelligence

3. Operational Intelligence

4. Data Infrastructure & Architecture

5. AI & Automation

A. Predictive Systems

B. Decision Automation

C. AI-Enhanced Workflows

D. Internal AI Tools

6. Data Productization

7. Team Building & Leadership

Apply for this position